The research is a case study analysis.
case study analysis with be based on the topic chosen.analysis has to follow either one
– compare and contrast your organisation with another one
-compare and contrast two external organisation
analyse the industry as a whole and then compare this to your organisation.
compare your organisation to the literature(both academic and industry)
choose any one analysis
seconary data will be quantitative and some qualitative.
discipline l chose was marketing management and topic is brand awareness.
Follow the report structure guide to finish the paper