Marketers leverage bias in order to communicate effectively and directly to their various audiences. However, some of the unintended consequences of leveraging these biases is the continued support of stereotypes, racism, sexism, and other exclusionary viewpoints that can lead to social unrest and inequality. In this week’s discussion, do you think that marketers have a social responsibility to be inclusive? Can you find examples of marketing campaigns that are or are not inclusive? And how does that support your thinking on marketers’ social responsibility?
