Identify and describe your recommendations for practical ways to overcome some of the limitations of an environmental analysis.
(Review the slides from Week 5 for additional information).
The overall goal of an environmental analysis is to position the organization within its environment.
· Identify and analyze current important issues and changes that will affect the organization.
· Detect and analyze early or weak signals of emerging issues and changes that will affect the organization
· Speculate on the likely future issues and changes that will have significant impact on the organization.
· Classify and order issues and changes generated by outside organizations.
· Provide organized information for the development of an internal analysis (mission, vision, values).
· Foster further strategic thinking across the organization
Limitations of environmental analysis
Environmental analysis is important for understanding external environment, but it does not provide any guarantees for success.