Investigate the marketing activities of a particular company or product line. Your focus should be on the 4 Ps of Marketing (product, price, place, promotion) and the particular subject area I have provided.
Meal Kits – the meal kit market has exploded over the past 10 years (Blue Apron, Hello Fresh, Plated). Who are the major players? Who are their target markets? What is the competitive advantage of the major players in this sector?
