Identify the strengths and weaknesses of the business model and make predictions about the likelihood of success – and define what is considered as “success”

Based on your industry analysis, you should design your business in such a way as to avoid worsening the current sustainability issues and hopefully even make a positive difference. Be creative. Ensure that it is somewhere you would like to work and that rewards you adequately for your time.

Here are the points you should cover:

• Describe the chosen business and its main products or services…tell us what you do
• Identify the business’ customers (specifically) and other stakeholders
• Provide an analysis of important sustainability issues within that industry
• Discuss the characteristics of the business model which will overcome these issues, including:
o Company structure and operating policies
o Product characteristics and production processes
o Supply chain management
o Communication and management strategies

• Identify the strengths and weaknesses of the business model and make predictions about the likelihood of success – and define what is considered as “success”!