THE BIG IDEA
You are an entrepreneur with a great track record for coming up with new business ideas, more specifically new product or service ideas. Very recently, you had an exciting new idea emerged in you while being locked down at home. However, you need a substantial fund which you lacked to materialise your idea.
You are required to create a presentation to pitch that new product or service idea from the banking sector. Your presentation should cover what that product/service new idea is that you can sell to the potential customers.
Your presentation should cover:
1. What that product/service new idea is and sell it to the potential funders.
2. What characteristics of a successful entrepreneur you have.
3.How you would develop/create an entrepreneurial culture by evaluating internal and external factors.
4. The process of your business start-up from conception to execution.
5. An appraisal of relevant theories/models of entrepreneurship, enterprise and innovation where relevant.
The audience will be a panel who represent the bankers. They will be investing in you just as much as your product/service capability in making the venture a success.
Your pitch should cover the following learning outcomes.Completion of this assignment will address the following learning outcomes:
1 Appraise the theories and practice of entrepreneurship, enterprise and innovation.
3 Explore the behaviours, characteristics, competencies and personalities of a range of entrepreneurs and evaluate against students’ own behaviours, characteristics, personality and competencies to assess their potential as an entrepreneur.
4 Evaluate internal and external factors affecting the development and creation of an entrepreneurial culture.
5 Analyse and discuss the process of a business start-up from conception to execution.