Business entrepreneurship
Assessment Brief:
Write a report on a REAL case study business covering the following points:
Entrepreneurial Analysis – How entrepreneurial is the business currently?
Predictions – How do you think the business will perform in the future if it continues operating as it is currently?
Proposals – How could the business be more entrepreneurial (as related to the concepts and points covered in the module)?
Proposal Validation – How do you think the business might perform in the future if it adopts the measures you suggested in your proposals?
The key areas of focus for this report include all the below areas covered in the module. The report should cover some but not all of these subject areas.
Leadership
Strategy
HR, Teams and Diversity
Risk and Opportunity
Creativity and Innovation
Finance
Operations
Marketing