International Business
Learning outcomes to be assessed On the completion of the module, you will be able to:
LO1 Debate key contemporary issues relating to organisations involved in international business.
LO2 Identify and evaluate the global context within which international business must function in the twenty– first century.
LO3 Appraise alternative methods of entry into foreign markets.
LO4 Explain why companies may decide to internationalise and alternative theories of Internationalisation.
LO5 Discuss the impact of multinationals on both the home and host nations.
LO6 Select analyse and evaluate data on country markets.