Which of the four types of strategic innovation-radical, incremental, disruptive or architectural-did it use?

Discussion 4

INSTRUCTIONS

(50 points): Imagine that you are a strategic management analyst and prepare a report for the CEO. Post your responses to the following:

Describe a firm that you think has been highly innovative

Which of the four types of strategic innovation-radical, incremental, disruptive or architectural-did it use? Explain your answer.

Did the firm use different types of innovation over time?