Topic: Business Analytics
Complete Cardio Good Fitness Case Phase II Assignment in Appendix A of this document.
The assignment requires that you look at the JMP Pro output I generated and write a summary of test results that compare Market Segment 1 to Market Segment 2 (should be about 8 tests).
In some tests, you will be comparing the two groups with respect to a categorical variable (in which case, a Chi-Square test is required); in other tests, you will be comparing the two groups with respect to a numerical variable (in which case, a t test is required). Hypothesis testing is presented on pages 9-19 in the chapter reading,