How does seasonality create marketing management, and financial challenges for attraction and entertainment operators?

Hospitality Question

PART I -DISCUSSION QUESTIONS

Why are attractions and entertainment important components of the tourism industry?

How does seasonality create marketing management, and financial challenges for attraction and entertainment operators?

Explain the similarities and differences between heritage attractions and commercial attractions.

                                 

Part II- DO EACH STEP, PLEASE TAKE YOUR TIME,

Examine the Figure 9.2 below. Why the spike in visitors to the White House in Washington in April? Hint:  Think about flowers.

What events are offered to tourists to attract them to Virginia Beach in the shoulder or off-seasons? Consult the site visitvirginiabeach.com

What is the name of the National Monument in Hampton, Virginia, and what is its significance? Is this a Heritage or Commercial Attraction or Live Entertainment?  What is the difference between a National Monument and a National Park?  (Look this up on the internet)

As mentioned above, Norfolk is considering a casino on the waterfront, and there has been much controversy, both pro and con.

Enter Norfolk Casino in your browser and you will see several articles listed about the economic benefits and risks of the casino, and of an attempt by the Norfolk Casino group to halt the project.

Read as many articles as there are listed and present the pros and cons, both economic and social, of the project as discussed in the various articles

After doing the reading, present your own argument, either pro or con, and sate why you feel that way.