Discuss,the importance of Strategic Management for a successful business expansion based on an existing business which has initiated expansion from abrick-and-mortar presence.

AUDIT AND PROPOSAL Description:•You are required to upload an academic report on the importance of Strategic Management the importance of Strategic Management for a successful business expansion based on an existing business which has initiated expansion from abrick-and-mortar presence.for a successful business expansion based on an existing business which has initiated expansion from abrick-and-mortar presence. It has begun to market its products and/or services in a limitedinternational environment.•The document must have these two parts:oAnalysis & background:The business of your choice, its past and present, and how is it currently performing.oProposal: Based on your analysis, identify and make recommendations for the businessto expand internationallywith the aid of digital means.•You may use information& datafrom the different authors, models and theories reviewed in class. Formalities:•Wordcount: From 2500 to 3500 words.•Cover, Table of Contents, References and Appendix are excluded of the total wordcount•Harvard citation style referencing (in-text References and Bibliography)is required and full acknowledgement of sources included•The task must be spell and grammar checked prior to uploadAssignment Launch:Week 5Submission:Week 8–Via Moodle (Turnitin). Deadline is on 27thSeptember by 23.59Weight:This task is a 60% of your total grade for this subject.Outcomes:This task assesses the following learning outcomes:•Conduct & present a credible business analysis•Analyze and explain the concepts, principles and practice associated with strategy formulation and implementation.BCO321STRATEGICMANAGEMENT–Task brief &rubrics