Description
In 3000 words, please report the research you have conducted as per the Market Research brief you have been provided with via Blackboard. You need to:
• Offer a background about the context of the research by drawing on relevant academic and/or professional sources.
• Discuss, relying on suitable methodology sources, the method used to collect data and justify why the data collected is the most suitable type of data to meet the research objectives.
• Discuss, relying on suitable methodology sources, the method of analysis and report the findings of the research.
• Critically discuss your findings in relation to the research objectives and relevant academic and/or professional sources, highlight any research limitations and suggest ways for improving similar future research.
You will have a copy of the research brief in one document, and a copy of another brief for GymHugz which will give you information regarding the company and objectives of the research project.