Describe the background of the industry and its customer base for which you are framing your argument.

Write a paper in which you:

• Describe the background of the industry and its customer base for which you are framing your argument.

• Prepare a sound argument that explained the major reasons you support the industry or the customer with strong supporting evidence.

• Justify your beliefs on whether it is possible for a company to simultaneously cater to both its best interest and that of the consumer, or if one always must prevail.

• Use at least two quality references. Note: Wikipedia and similar Websites do not qualify as academic resources.

• Determine the ethical considerations for balancing corporate and social responsibilities. i i