Explain the importance of franchising in the U.S. and global economy.
Define the concept of franchising.
Describe the different types of franchises.
Describe the benefits and limitations of buying a franchise.
Describe the legal aspects of franchising, including the protection offered by the FTC’s Trade Regulation Rule.
Explain the right way to buy a franchise.
Describe a typical franchise contract and its primary provisions.
Explain current trends shaping franchising
3.2 Action Required:
Watch the short video at the following link
3.3 Test your Knowledge (Question):
Discuss the benefits of franchising to the franchisee.