Article Writing Question
PROMPT: In this unit, we have looked at American advertisements from a variety of angles, including diversity, non-conformity/counterculture, social status, gender, sexuality, environmentalism, celebrity, and age.
For your own paper, use the semiotic method to analyze the cultural implications of a recent ad that holds personal relevance for you.
Identify between two and three connotations and conclude by offering an assessment of the ad as a cultural sign. Is it successful or not in presenting its identity topics, and what does this imply.
Textbook sources:Why Diversity in Ads is More Important Than Ever” by Terrilyn Walker and “Selling to Children: The Marketing of Cool” by Juliet B. Schor