Category Archives: Marketing

Why would Coca-Cola market this product using the Coca-Cola brand name in-stead of creating a new brand?

8.7. Coca-Cola recently introduced Coca-Cola Orange No Sugar as a limited-edition flavor. Why would Coca Cola market this product using the Coca-Cola brand name in-stead of creating a new brand? What are the trade-offs as-sociated with adding the line extension? 8.9. Musical performer Rihanna recently launched her own makeup line called Fenty. If Fenty makeup […]

What are the trade-offs as-sociated with adding the line extension?

8.7. Coca-Cola recently introduced Coca-Cola Orange No Sugar as a limited-edition flavor. Why would Coca-Cola market this product using the Coca-Cola brand name in-stead of creating a new brand? What are the trade-offs as-sociated with adding the line extension? 8.9. Musical performer Rihanna recently launched her own makeup line called Fenty. If Fenty makeup does […]

Give an example of a local company and demonstrate the below

1- word format only 2- grammar check 3- avoid plagiarism Give an example of a local company and demonstrate the below: 1- Overview of the company 2- Its Omni channel system 3- Marketing channel partners that company interact with ( omni-channel Ecosystem) 4- Environmental forces that affect their channel strategy & their distribution model Present […]

How will you respond to your colleagues if they find out how you won the contest?

Review the Ethical Dilemma Case Mexico Here Come located on p.29 of your text book. Answer each of the questions below. In addition, be sure to justify your opinions. The total length of your response should be no less than 2 pages (not including the title page and reference page). Ensure that your work is […]

Explain the chosen shopping motives in your own words.

Topic: Store Choice and Purchase Journal Step 1: Research & Reflect Choose one of the discussion prompts below to research and write about.don’t forget to create a relevant title at the top of your post so we know what prompt you have chosen. Shopping Orientation – Why do People Shop? Choose two shopping motives (one […]

Do you see any similarities in the flops?

Read about company product flops. Do you see any similarities in the flops? What can companies do to protect against flops? What flop shocked you the most? Respond to two peers. https://www.usatoday.com/story/money/2019/12/19/biggest-product-flops-of-the-year/40845703/ (Links to an external site.) https://www.cbinsights.com/research/corporate-innovation-product-fails/ (Links to an external site.) https://www.inc.com/geoffrey-james/the-21-worst-product-flops-of-all-time.html Then in another document If you’re going to conduct marketing research, […]

Explain How you choose to address one of these concepts is completely up to you.

Essay 2 (required): address one or more of the Daniels College of Business’ core values (linked and listed below). Explain How you choose to address one of these concepts is completely up to you. You might leverage your personal experiences, explore your goals through one of these themes or expand upon your individual focus for […]