Marketing 2 Answer the following questions in paragraph form. No outside source 1.) identify what you consider to be 4 valuable sources for generating prospects. For each one you choose, explain how it is a good source in helping the salesperson find new potential customers. 2.) Identify and explain 4 key reasons why getting an […]
Category Archives: Marketing
Do you think Apple could have succeeded without Steve Jobs returning to run the company?
Question 1 (1 point) Saved Is the following statement true? Apple’s original success with computers was achieved by first paying attention to the latest innovative technology and then second, focusing on the design of the computer and interface design. They wanted to know how they could build it before determining what potential customers need and […]
Identify and define the constructs you need to measure to address the research question and develop a questionnaire you would use in a research project to address the research objective.
Questionnaire Project- Marketing Research You are a leader in the area of financial literacy and behavior, or in health disparities and behaviors. You are to define a problem and develop three research objectives. Identify and define the constructs you need to measure to address the research question and develop a questionnaire you would use in […]
Explain the situation, describe the differences that were missed (or met – your example can be one of success or lack there of for a company) and give your thoughts on the resulting consequence (again, good or bad).
Culture Difference International business brings challenges of creating and maintaining relationships with a diverse management and customer base, who may have different customs, ways of working and ethics. Pick one specific example (that we have not discussed in class or is in your text book), and write about it in 250 words or less. Explain […]
What actions should your chosen company do to keep its competitive advantage alive?
B2C E-Commerce The development of B2C ecommerce has been a major driver of economic growth and innovation over the past two decades. B2C ecommerce refers to the buying and selling of goods and services between businesses and consumers. This type of e-commerce has revolutionized the way businesses and consumers interact, allowing for faster, more efficient […]
Evaluate the role of strategic planning within the decisions you will be making for the company.
Business venture PowerPoint Are you motivated to succeed in business? It is time to develop a mini business plan Prepare a 15-slide PowerPoint presentation. The PowerPoint presentation will be a business venture you want to launch. You can use the information in the required readings and information from other reliable sources. You may use the […]
How can you invest without losing alot of money, time and success insurance?
Marketing question How can you invest without losing alot of money, time and success insurance?
How might the value delivery network be optimized to include the right partners and offer the right services to ensure that the end-customer gets the product at the right time?
7.3 – Marketing Plan: Placement/Distribution Strategy Establishing a distribution strategy is all about customer convenience: How might the value delivery network be optimized to include the right partners and offer the right services to ensure that the end-customer gets the product at the right time? A vertical marketing system involves the manufacturers, wholesalers, and retailers […]
What was your most interesting discovery or takeaway from the video?
7.2 – Learn & Earn (LinkedIn Learning) What was your most interesting discovery or takeaway from the video? Summarize in 1-3 sentences. Review the following LinkedIn Learning resource: Marketing Foundations: Analytics (LinkedIn Learning/1:02) Consider how data is used to manage inventory within the supply chain. Optimization within the supply chain requires good data. This video […]
What is the added value of this marketing campaign for the company/organization?
Write a report discussing the following points: Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2021-2022). For each campaign: Give the reasons behind their success? What is the added value of this marketing campaign for the company/organization? Two social media marketing campaign in Saudi Arabia that failed (Last two years). […]
