1) Share a link to recent TWO news article regarding a brand, digital marketing, a brand’s digital marketing, and/or anything we’re learning in class. 2) Briefly summarize the news and share your thoughts and opinions (For instance, is this good or bad news for customers? Is this a good idea? Is this an innovative strategy? […]
Category Archives: Marketing
What makes you stand apart from your competition-What is your competition doing about branding?
StratSim Marketing Plan Discuss all of the following: Target Market – What are the niche or target markets for your product and describe them. Product – Describe your product. How does your product relate to the market? What does your market need, what do they currently use, what do they need above and beyond current […]
What can you learn about the competitor’s strengths and weaknesses to help understand your company’s business advantage?
Week 2 Activity – Social Listening Overview Select a business that you will use in Weeks 2 and 4 activities and Weeks 6, 8, and 10 assignments to apply social media marketing strategies. You are encouraged to use a real business or organization in order to gain practice providing these services, but you may also […]
Describe the future of blockchain and finance and how you foresee the current profession changing.
Marketing Question Review the article below called “Finance and the Blockchain: A Primer.” In 2-3 pages, discuss the article and explain how blockchain and finance have integrated. Describe the future of blockchain and finance and how you foresee the current profession changing. https://www.moneyandbanking.com/commentary/2018/5/…
Explain 3 benefits you think you might gain from your chosen area of improvement?
Marketing Assignment 2 Part 1: Watch the video below called ‘Body Language’ It is a 20 minute video and worth watching. After watching the video identify one valuable takeaway you got from this talk. https://www.ted.com/talk /amy_cuddy_your_body_language_may_shape_who_you_are?language=en Part 2: Instructor Lecture 2 on the subject of non-verbal communication, consider your own personal non-verbal communication style and […]
Are there distinct moments in time when the popularity of the search term has abruptly increased or decreased?
For this homework assignment, you will use google trends to answer the following questions: Use https://www.google.com/trends/ to find search trends for terms you are interested in. Summarize the data and present your findings. take screenshots of the results from Google Trends and reference these screenshots when you present your findings. Create a Microsoft Document for […]
What is a relational database and how does it support customer communications?
Today’s organizations engage in a variety of e-business activities to enhance production, marketing, customer relations, and communications. It is important to understand the impact of each area of the e-business system to maximize a company’s operational effectiveness. E-business is more than conducting business via the internet. It involves a multitude of databases, networking technologies, web […]
What differences do you detect in the international version of the ad?
Consumer buying habits Part 1: Compare and contrast the similarities and differences between a four Ps approach to marketing and the value approach (creating, communicating, and delivering value). Part 2: Select two advertisements. Describe the needs identified by Abraham Maslow that each ad addresses. What consumer segment is being targeted? Part 3: Find an international […]
Identify what you consider to be 3 important qualities of a great salesperson.
Assignment 1 Character reveals the man/woman.Identify what you consider to be 3 important qualities of a great salesperson. Support each of your three choices with an explanation of why you think each one is important.
Describe your experiences from the time you thought about buying it to the purchase.
Think of a significant purchase that you made recently for example, computer, clothes, services (e.g., travels), etc. Describe your experiences from the time you thought about buying it to the purchase. Also describe your post purchase experiences and the factors that affected levels of your satisfaction. Pre-purchase experience: Purchase experience: Post-purchase experience: