What does the result reveal about McDonald’s current positioning on these attributes, based strictly from your perception?

McDonald’s is interested in your opinion of how it would stack up on a perceptual map against Burger King, Wendy’s, Taco Bell, and Chick-fil-A on the attributes of convenience and product quality. Create the map by putting convenience as the vertical axis (high at the top and low at the bottom) and product quality as […]

Describe and explain the chosen company’s industry, product, or service they provide.

Review a Fortune 500 company from an industry that interests you, then answer the following: Describe and explain the chosen company’s industry, product, or service they provide. Examine and describe the process the company uses to manage one of the following: inventory, supplies, or quality control. Design and develop improvements to one of the processes […]