Tag Archives: Ethiopian

Discuss the Ethiopian market. What are the unique characteristics of this market? What are the relevant dimensions of distance? Institutional quality? What are the dominant forces?

What is the central issue of the case? Discuss the Ethiopian market. What are the unique characteristics of this market? What are the relevant dimensions of distance? Institutional quality? What are the dominant forces? What is Ethiopian Airlines’ motivation for internationalization? Discuss this in the context of emerging market MNE theory. What are Ethiopian Airlines […]