Design and conduct a survey to determine which of Kenrick’s (2010) Fundamental Motivations is/are the most salient in terms of consumer behaviour toward the FMCG product you analysed in your first assignment, i.e. Tide Pod, documenting your findings in a formal project report.
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Design and conduct a survey to determine which of Kenrick’s (2010) Fundamental Motivations is/are the most salient in terms of consumer behaviour toward the FMCG product you analysed in your first assignment, i.e. Tide Pod, documenting your findings in a formal project report.
Design and conduct a survey to determine which of Kenrick’s (2010) Fundamental Motivations is/are the most salient in terms of consumer behaviour toward the FMCG product you analysed in your first assignment, i.e. Tide Pod, documenting your findings in a formal project report.