Fashion management Exam Question： LB International sources and produces clothing globally for their customers; global brands and retailers. Speed is central to their success. The customers are demanding new styles each week and putting LB International under increasing pressure to reduce lead times. Discuss how LB International can benefit from technology in managing the apparel […]
Tag Archives: Global brands
What is a global brand-What potential benefits can a firm derive from building global brands
Samsung Case Report Read case and answer the following questions: 1. Describe the key elements of Samsung’s corporate turnaround strategy. 2. What is a global brand? What potential benefits can a firm derive from building global brands?
