Tag Archives: online influencers

Evaluate some factors related to online influencers that drive potential customers’ behaviour for luxury brands in the fashion industry.

You need to conduct a marketing research project (and write the report accordingly). I have attached relevant lectures/seminars, and the relevant assessment information; the brief, the layout and the marking criteria. Please do not use the lectures as a reference, only for help. If you need to use the lectures as a reference, please find […]