Choose a product write a 5 page paper discussing how you would create a brand extension of that product. Include your rationale for the brand extension.

Brand Extension Assignment: Choose a product write a 5 page paper discussing how you would create a brand extension of that product. Include your rationale for the brand extension. Areas to include: Brand (to include a brief background) Extension idea Ration/justification or need for the new idea relate the idea back to the company’s mission […]

What will be the new product’s objectives (create greater customer loyalty, increase trials, expand usage among current users, support trade relations)?

You are a Brand Manager at MSH Brands (or at your employer or future employer company). You are being asked to develop a brand presentation for a new product or line extension at your employer or future employer. Requirements You are to develop a brand presentation including the following elements based on your research, building […]

What is your turnaround time to produce your product once you have received an order?Discuss

Instructions: Operations Section -(1 page) * Create an operations plan for your selected company expanding on each of these topics: * Facilities. * Consider questions such as these regarding facilities: * Buy, utilities and costs associated. * Production Process or Description of How Your Business Will Operate If Retail or Service Company. * Include any […]

How does representation in traditional roles on Instagram benefit Kylie Jenner?Explain

Main: How does representation in traditional roles on Instagram benefit Kylie Jenner? Sub-questions: What kind of traditional roles Kylie Jenner represents on Instagram? (daughter, friends, mom & businesswoman) Which traditional role frequently is represented in Kylie Jenner’s Instagram? (Mom? Businesswoman?) What are the benefits Kylie Jenner gains from the frequent Instagram presence? (increase of audience […]

Describe the product or service that will be offered by your business. Make sure it is “green.”

Business Plan Project. **With this business, please make sure you choose a GREEN business** You’ll need to borrow money to start the business and so you decide to write a business plan. Review the basics of the business plans at the US Small Business Administration site www.sba.gov. You can use the template that is part […]

Critically discuss the lead user approach in views of its usefulness and challenges in helping firms develop new product/services.

Topic: Critically discuss the lead user approach in views of its usefulness and challenges in helping firms develop new product/services. Use appropriate real examples from case studies or journal articles to support your discussion

Do you believe the early success resulted from the New Product Development process or was it simple luck? Briefly identify the aspects of the marketing mix which you feel they failed to adequately control?Explain

Question 1 Consider and comment on the New Product Development approach taken by Ouboter. Give reasons from the case for the initial success of the MICRO and discuss any identifiable core competencies which may have contributed to this success. Do you believe the early success resulted from the New Product Development process or was it […]

Develop a plan to position a brand for a new shampoo that has all natural ingredients, comes in three different scents, and is more expensive than 75% of other shampoos on the market.

Develop a plan to position a brand for a new shampoo that has all natural ingredients, comes in three different scents, and is more expensive than 75% of other shampoos on the market. You may use some creative license in creating the product name, features, and benefits. Describe your product. Explain how you would identify […]