Tag Archives: TV deal

Compare and contrast this auction design with a number of alternatives. Pay particular attention in your answer to the impact on Pareto efficiency and profit maximisation.

Topic: The English Premier League (EPL) is the commercially most successful football league in the world. For example, the most recent domestic TV deal generated an income of £5bn. The EPL sold these broadcasting rights via a sealed bid auction. Compare and contrast this auction design with a number of alternatives. Pay particular attention in […]