Tag Archives: wholesalers

How might the value delivery network be optimized to include the right partners and offer the right services to ensure that the end-customer gets the product at the right time?

7.3 – Marketing Plan: Placement/Distribution Strategy Establishing a distribution strategy is all about customer convenience: How might the value delivery network be optimized to include the right partners and offer the right services to ensure that the end-customer gets the product at the right time? A vertical marketing system involves the manufacturers, wholesalers, and retailers […]